SOLO is your weekly design and visibility lab — part of the Solo Business School, and dedicated to helping solopreneurs stand out with smart systems, sharp visuals, and AI that unlocks your edge. Each week, you get fresh ideas to help you stay small and play big. Welcome to issue #069. Don’t Skip This Shape In Your Visuals! Hey, Reader — First, a warm welcome to the many new SOLO subscribers this week! You’ve landed in a virtual community of visual thinkers looking to stand out and share...
11 days ago • 3 min read
SOLO is your weekly design and visibility lab — part of the Solo Business School, and dedicated to helping solopreneurs stand out with smart systems, sharp visuals, and AI that unlocks your edge. Each week, you get fresh ideas to help you stay small and play big. Welcome to issue #068. This Shape Might Change How You Think Hey, Reader — Summer is an appropriate time to think about circles. As the seasons change, we can step back, notice patterns, and find shape in the swirl of solo business...
18 days ago • 2 min read
SOLO is your weekly design and visibility lab — part of the Solo Business School, and dedicated to helping solopreneurs stand out with smart systems, sharp visuals, and AI that unlocks your edge. Each week, you get fresh ideas to help you stay small and play big. Welcome to issue #067. Last week, I attended Craft + Commerce, the annual gathering of creators sponsored by Kit, the company I use to send this newsletter. Over 400 people came together to exchange ideas and connect with old and new...
25 days ago • 2 min read
SOLO is your weekly design and visibility lab — part of the Solo Business School, and dedicated to helping solopreneurs stand out with smart systems, sharp visuals, and AI that unlocks your edge. Each week, you get fresh ideas to help you stay small and play big. Deliver Your Big Idea in a Carousel, One Swipe at a Time Hey, Reader — Last week, we laid the foundation for creating compelling LinkedIn carousels. We covered content strategy, structure, and the basics. When I asked what you wanted...
about 1 month ago • 5 min read
SOLO is your weekly design and visibility lab — part of the Solo Business School, and dedicated to helping solopreneurs stand out with smart systems, sharp visuals, and AI that unlocks your edge. Each week, you get fresh ideas to help you stay small and play big. The Carousel Formula: Part 1 Hey, Reader — You've seen them in your feed - those scrollable image decks that keep you swiping. Carousels are everywhere, and for good reason. Recent LinkedIn research shows they boost reach more than...
about 1 month ago • 5 min read
SOLO is your weekly design and visibility lab — part of the Solo Business School, and dedicated to helping solopreneurs stand out with smart systems, sharp visuals, and AI that unlocks your edge. Each week, you get fresh ideas to help you stay small and play big. Designing What Comes Next A year ago this week, SOLO was featured in the popular Recomendo newsletter, and over the holiday weekend nearly a thousand of you discovered this newsletter. If you joined back then, thank you. Since then,...
about 2 months ago • 3 min read
SOLO is your weekly design and visibility lab — part of the Solo Business School, and dedicated to helping solopreneurs stand out with smart systems, sharp visuals, and AI that unlocks your edge. Each week, you get fresh ideas to help you stay small and play big. How Two Straight Lines Can Transform Your Business Hey, Reader — Some tools are so simple, we overlook their genius. Just two lines crossing in the middle of a page to make four areas — no fancy drawing required. But that humble 2x2...
about 2 months ago • 4 min read
SOLO is your weekly design and visibility lab — part of the Solo Business School, and dedicated to helping solopreneurs stand out with smart systems, sharp visuals, and AI that unlocks your edge. Each week, you get fresh ideas to help you stay small and play big. Building Authority from the Sidelines Hey, Reader — Are you visual thinker, and maybe a bit introverted? Today’s issue is for you. Years ago, during a Fortune 500 client meeting, I watched a talented colleague struggle to promote her...
about 2 months ago • 4 min read
SOLO is your weekly design and visibility lab — part of the Solo Business School, and dedicated to helping solopreneurs stand out with smart systems, sharp visuals, and AI that unlocks your edge. Each week, you get fresh ideas to help you stay small and play big. From prompt to picture: A new way to think about visuals Everyone’s talking about AI-generated art, and its impressive ability to create images in any style. But I’m not quite sold. Most solopreneurs don’t need a photorealistic lion...
2 months ago • 3 min read